Health Care Marketing, PR and Communications professionals around the world are working hard to understand how new media platforms like social media can help them better connect with patients and create more awareness.  Besides actual participation, Viagra there are many information channels (including the social web itself) to learn more including an upcoming event from Ragan and Kaiser Permanente.

Next month Ragan Communications and Kaiser Permanente are offering a Health Care Communicators Summit: A practical how-to conference for Health Care, Public Relations, Marketing, and Social Media on June 7-9, 2010 at the Kaiser Permanente Sidney R. Garfield Health Care Innovation Center in San Leandro, CA.

Some of the insights offered at this health care marketing and communications event include:

  • Measure the success of blogs through Web analytics and media coverage
  • Persuade execs to support social media and to blog—on a bare-bones budget.
  • Engage patients and the public like never before with Twitter, Yammer, YouTube
  • Use Facebook & Twitter (@healthcareos) —must haves!— to help customers, build communities and sell your brand

The event will feature speakers from The Health Care Blog, Kaiser Permanente, and social media strategist at The Centers for Disease Control and Prevention.  Be sure to check out the pre-conference workshop hosted by Ragan CEO, Mark Ragan (@MarkRaganCEO).

Also to note, the conference includes two separate “tracks” – one for PR & marketing communications, and another for internal communications & social media.  To read the full invitation, or register, visit the Health Care Communicators Summit site.


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