Healthcare Social MediaA recent post on the Health Express blog reports on how Healthcare providers are using social media and highlights specifically studies on the subject, examples from the Mayo clinic and the following tips for using social media in the healthcare industry:

If you plan to use Twitter, LinkedIn, Facebook and YouTube, you might heed some of the following tips for your own credibility and online pharmacy without a prescription job insurance:

  • Learn the platforms: Learn how to use each social media tool to your advantage, which means learning how to use privacy controls and other customizations.
  • Keep professional and social relationships separate: By dividing social and business lives, a healthcare professional can maintain a professional demeanor on one hand and socialize with friends and family on the other. It is not appropriate to “friend” patients on Facebook or to follow them on Twitter.
  • Watch your associations: You may want to connect with a patient on a blog, but you may not want to connect with that patient on Facebook or LinkedIn. On the other hand, you don’t want a friend with an offensive user name to appear on your list of people you follow on Twitter, unless you Tweet anonymously (possible by not revealing your real name, but a user name when registering).
  • Keep politics and religion quiet: Unless you plan to be a journalist or an activist, it is best to keep those two topics in the personal realm, rather than the business realm. Activism, however, is up to you — if you, as a healthcare professional — want to campaign for clean water, then use your professionalism to temper your activism.
  • Use social networking to say “Thank you” and to set up meetings in person: This Mashable article explains that social networking provides the perfect medium to extend your hand in business situations appropriately.
  • Keep comments civil and don’t use social media while under the influence: The article about medical students explains succinctly how these comments can lead to expulsion from school — and in professional situations may lead to job loss or loss of clients.

Read the full post citing the Jobvite survey and Mayo clinic advice for healthcare professionals and their use of social media at: The Health Express

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