FDA Won’t Create Rules for Specific Social Networks: Facebook, Twitter

pharma social media marketing

Panel experts voiced their support for allowing drug and health care companies to access the power of social networks during the Food and Drug Law Institute’s recent Advertising and Promotion Conference in Washington, D.C.

These experts discussed how to communicate the message of drug and health care product safety and risk to the public as they wait for the Food and Drug Administration to set guidelines online pharmacy without prescription on how health care companies and marketers can proceed into the social-media space — regulation that are expected by the end of the year.

Tips for Healthcare Providers on Using Twitter and Facebook

Healthcare Social MediaA recent post on the Health Express blog reports on how Healthcare providers are using social media and highlights specifically studies on the subject, examples from the Mayo clinic and the following tips for using social media in the healthcare industry:

If you plan to use Twitter, LinkedIn, Facebook and YouTube, you might heed some of the following tips for your own credibility and online pharmacy without a prescription job insurance:

  • Learn the platforms: Learn how to use each social media tool to your advantage, which means learning how to use privacy controls and other customizations.

5 Twitter Tips for Healthcare Professionals

Healthcare professionals can’t afford to ignore social media.  With patients and families on the social web, it provides a landscape for healthcare professionals to improve customer service and reach younger consumers.  Twitter is a great social media service for healthcare professionals to utilize, reaching an audience of business leaders, patients, colleagues and clients.

Twitter for Healthcare

If you’re new to Twitter, it’s hard to know what tactics to implement.  And even harder to know what effective tactics to implement.

Here’s a list of 5 Twitter Tips for Healthcare Professionals to ensure you’re utilizing the service to its full potential:

Health Care Twitter Predictions for 2010

Health Care Twitter Predictions

Clearly, 2009 was a year of new beginnings for the health care industry — particularly in regards to the acceptance of social media channels like Twitter. But as we move into 2010, will that acceptance shrink, remain stagnant or skyrocket?

We don’t have a health care Twitter crystal ball. But we do have an interview with Phil Baumann, registered nurse and author, by HCPLive. Baumann shared with HCPLive his predictions for the future of Twitter for health care marketing:

Why Healthcare Executives Should Put Social Media On Their To-Do List

It’s clear that business leaders in a range of industries have come to embrace social media channels, including Twitter, to communicate with customers, manage brand reputation and increase brand visibility. But are healthcare executives lagging?

Healthcare executives using social media and Twitter

That’s a question Pharma 2.0 bloggers Bunny Ellerin and Eileen O’Brien ask in a recent post:

Tweeting is fast becoming a must-do vs. a what-are-you-doing for business generally and CEO’s in particular. Just last week Twitter published Twitter 101, a guide to help businesses leverage the service. Last month, BusinessWeek ran an article about business leaders who use Twitter and profiled 50 CEO’s from a range of industries. There was definitely an over-representation of tech CEO’s, but BW also talked to those from advertising/pr, construction, research, media, retail. But none in healthcare.